Cause-related marketing

Cause Related Marketing provides a key point of difference in a crowded market place and enhances consumer brand empathy, resulting in increased sales, customer loyalty, and new customers. 

Why an NDCS Cause Related Marketing campaign or sales promotion?

You will gain from the following unique benefits by being associated with the NDCS:

The UK charity solely dedicated to providing support, information and advice for deaf children and young people, their families and professionals working with them.

Tangibility - money raised from your campaign can be linked to and go towards specific projects that we need in order to make a difference to the lives of deaf children, meaning you will make a real impact

An established and growing reputation in the technology field - as technology continues to develop rapidly, so do the opportunities for deaf children.  We are at the forefront of promoting access to these exciting new technologies that also benefit the 'hearing' population

Reaching 55,000+
people via our existing databases -  via NDCS marketing to membership, supporters (including challenge and sporting events), and to other corporate partners.  At present many of these are ABC1 females

Long term positive brand association - you will really benefit from the NDCS’ positive family brand, enhancing CSR credentials and stressing commitment in a competitive market place

Sustained and long-term PR success
- as a result of a headline grabbing innovative Cause Related Marketing campaign with the NDCS

 

  

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