New advertisement about accessible cinema

The Cinema Exhibitors' Association has produced an advertisement to be shown in cinemas to raise awareness of the availability of subtitled films.

The ad aims to address low take up of subtitled films in some areas and has been prepared with families of disabled people in mind, as well as disabled people themselves. The advert will be showing in cinemas from this week.  

NDCS has welcomed the initiative and will continue to campaign for increased choice for deaf children at the cinema.

• View the advert (exteral link) > (external link).
  
• More information about subtitled films in your area is available at YourLocalCinema.

Your opinion
Do you think the ad will help increase the number of deaf people going to the cinema?

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