ITV to screen signed CITV shows for Deaf Awareness Week

ITV will be signing a weekend of TV shows for the nation’s deaf children to celebrate Deaf Awareness Week 2008.

Sign language experts at ITV SignPost - the company’s specialist access services business based on Tyneside - will translate a host of popular children’s shows into British Sign Language (BSL).

The shows will be broadcast on CITV between 1:30pm and 6pm on Saturday 10 and Sunday 11 May.

Malcolm Wright, Managing Director of ITV SignPost said: “We are always delighted to support campaigns which raise awareness about the UK’s deaf community.

“Deaf children like to enjoy the same programmes as their hearing peers and to share the experience with them.

“By providing BSL access, they will have the chance in May to see a range of ITV’s award-winning children’s output."

The theme of this year’s campaign is Look At Me - designed to highlight the different ways deaf people communicate, such as sign language and lipreading.

This information can also be viewed as a BSL video clip >